Off Page SEO

Off-page SEO refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). It involves improving search engine and user perception of a site’s popularity, relevance, trustworthiness, and authority. This is accomplished by other reputable places on the Internet (pages, sites, people, etc.) linking to or promoting your website, and effectively “vouching” for the quality of your content. Key aspects include:
– Backlinks: The number of links from other websites to your website.
– Social Media Marketing: Using social media platforms to promote your content.
– Guest Blogging: Writing content for other websites to earn backlinks.
– Influencer Outreach: Getting influencers in your industry to share your content.